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Duran Duran used AI for new video “Danse Macabre”. Rhodes says it saved them hours.

2 min read Published By Christopher Wieduwilt
Legendary rock band Duran Duran is embracing artificial intelligence to push the boundaries of music videos and digital art.
Danse Macabre YouTube Video Screenshot

3 key takeaways

  • Rhodes spent over 100 hours testing different AI elements for “Danse Macabre” video (would have taken 30 animators months)
  • AI opens new doors but must be guided—artists stay in control of the creative process
  • Concerns over AI replacing humans are overblown; it’s a resource when handled properly

Pairing modern computational tools with human vision could produce works otherwise impossible. Rhodes sees beyond fears of job losses to fresh ways of expressing ideas.

Creative process transformed, thanks to AI.

Rhodes values AI for blending genres and multiplying means of expression. Lawsuit risks over copyrighted samples ignore AI’s role assisting rather than replacing artists. With care and awareness, emerging technologies complement individual flair.

Critics attack a “soulless” automatism but overlook humans retaining oversight. Computational colors expand any palette when the hand wielding brush stays human. Fears of dehumanization overlook partnership potentials.

AI can be an escapist portal

Duran Duran performing live on stage with vocalist holding microphone and two bandmates playing bass guitars
Imagecredit: Anirudh Koul

In these stressful times, “Danse Macabre” shows how technology can lift our spirits. Through human and AI cooperation, its dark yet magical world provides a three-minute escape from life’s worries. Digital tools allow for fantasy and fun without losing what makes us human – our sense of awe and imagination.

When new ideas are approached sensibly, art as with other fields continues pushing boundaries. Technology may change how we see beauty but a feeling of wonder is innately within us all.

About the author

Photo of Christopher Wieduwilt

Christopher Wieduwilt

AI Music Educator & Journalist

Covering AI music tools, industry shifts, and news for music creators and professionals. Twice-weekly newsletter at aimusicpreneur.com.

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