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LANDR puts $1 million into advances for artists who license their music to AI

4 min read Published By Christopher Wieduwilt
The LANDR wordmark, the distributor expanding its Fair Trade AI licensing program with a $1 million advance fund
Image: LANDR

LANDR is putting $1 million into advances for artists who license their music into its AI training dataset. The company raised the artist share of net licensing revenue from 20% to 25% at the same time, and says the first Fair Trade AI payouts reach artists later this month.

Fair Trade AI is an opt-in program. Artists who distribute through LANDR can add tracks to a dataset used to train AI music tools, then collect a cut of what those tools earn. LANDR launched it in July 2024 at a 20% share.

What LANDR changed about Fair Trade AI

The revenue share moved from 20% to 25% of net licensing revenue, still split by how much each artist contributed to the dataset.

The advance fund is the new part. Artists can take money before the licensing revenue shows up, then keep collecting recurring revenue after. It works more like a publishing advance than a streaming payout.

For independent artists, distribution can no longer end when a song reaches streaming platforms.
— Daniel Rowland, VP of Strategy & Partnerships at LANDR

The 2024 terms still hold. Only distributed tracks where you keep your publishing rights are eligible, LANDR curates what enters the dataset, no part of the dataset gets sold to third parties, and you can opt out whenever you want.

Fair Trade AI pays for the training layer, which most AI deals skip

Nearly every major AI music deal announced so far licenses a catalogue for use inside a product. The audio a model learned from is a different question, and AI companies keep calling it untraceable.

LANDR is pricing the training layer directly. The dataset is the product, and the split is tied to what each artist put into it.

That is a smaller pot than a major-label settlement. It is also one of the few places an independent artist can see a percentage attached to their training data at all, rather than a press release about consent.

What to check before you opt into Fair Trade AI

LANDR announced Fair Trade AI in July 2024. MusicTech reports the first payouts reach artists later this month, 24 months on, which is roughly how long it takes to build a licensing pipeline and work out who is owed what.

Before opting in, read what the license actually covers, whether an advance is recoupable against your future share, and how LANDR defines “net” licensing revenue. Net is where the number lives or dies.

Frequently asked questions

What is LANDR's Fair Trade AI program?

Fair Trade AI is LANDR's opt-in licensing program. Artists who distribute through LANDR can add their tracks to a dataset used to train AI music tools, and they receive a share of the revenue those tools generate. LANDR launched it in July 2024.

How much do artists earn from LANDR's Fair Trade AI?

Participating artists now receive 25% of net licensing revenue, up from the 20% LANDR set at launch. The money is split according to each artist's contribution to the training dataset. A separate $1 million fund pays advances before licensing revenue arrives.

Which tracks are eligible for LANDR's Fair Trade AI dataset?

Only tracks distributed through LANDR where the artist retains publishing rights qualify. LANDR also curates which tracks enter the dataset, so opting in does not guarantee every song is included.

Can artists leave LANDR's Fair Trade AI program?

Yes. LANDR says artists can opt out at any time. The company also states no portion of the dataset is sold to third parties, and artists keep all rights to their music.

About the author

Photo of Christopher Wieduwilt

Christopher Wieduwilt

AI Music Educator & Journalist

Covering AI music tools, industry shifts, and news for music creators and professionals. Twice-weekly newsletter at aimusicpreneur.com.

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