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Techno DJ Reinier Zonneveld raises $1M for GasLab, an AI music generator that credits and pays the artists behind every track

4 min read Published By Christopher Wieduwilt
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GasLab co-founder Reinier Zonneveld seated in a studio between core team members Cas Luuring and Thijs Emondts
Photo: GasLab

Techno DJ Reinier Zonneveld just raised about $1 million for GasLab, an AI music generator that shows you which artists shaped every track it makes, and pays them for it.

GasLab announced the pre-seed round in Amsterdam on October 15, 2026. Eric Demuth, co-founder and executive chairman of Bitpanda, and Bas Beerens, founder of WeTransfer, invested alongside other European entrepreneurs.

Zonneveld ranks No. 21 in DJ Mag’s 2026 Top 100 DJs and runs the label Filth on Acid. GasLab isn’t open yet, but you can join the GasLab guest list for private testing ahead of a public launch.

The current state of generative AI has a major flaw: It takes from artists but gives nothing back.
— Reinier Zonneveld, co-founder, GasLab

How GasLab’s Digital Notary credits and pays artists

GasLab only trains on music from artists and labels who agreed to be on there.

Every time someone generates a track, GasLab’s attribution model, which it calls the Digital Notary, compares the result with that catalogue. It then writes an attribution record of the participating music and rights holders that shaped the track, on both the master and the publishing side. The master is the recording and publishing is the song underneath it, so the people who played it and the people who wrote it can both show up.

Each track gets a permanent ID and a watermark linked to that record. And every artist attributed on the track gets an economic right to it, so if an AI track blows up, the artists behind it share in the success, GasLab says.

Animated chain showing how GasLab's Digital Notary credits opt-in artists on every AI-generated track
Design: The AI Musicpreneur, from the GasLab press release, October 15, 2026

GasLab also uses the record to split the money. When it earns from subscriptions or releases, the contributors whose music shaped a track get a share. In his manifesto, Zonneveld goes one step further: if a GasLab output gets played on radio or streaming, GasLab says it will detect it, collect the money and pay it out to the artists and rights holders.

GasLab says the attribution engine could also serve other GenAI platforms. Musical AI builds the same kind of attribution tech for AI companies, and so does Sureel, which Warner Music bought in June.

Reinier Zonneveld’s R2 model, the starting point for GasLab

Zonneveld trained as a classical pianist from the age of 3 and taught himself electronic production. He also holds the world record for the longest electronic music live set.

About 8 years ago, he and his long-term friend and business partner Cas Luuring started working with machine learning. That work became R2, an AI model trained on Zonneveld’s own catalogue, which played back to back with him at his R² festival in August 2024.

“Since I have kept all of my (mostly crappy) recordings since I was a little kid, we had a lot of original training data to work with,” Zonneveld writes in the manifesto.

Zonneveld and Luuring now run GasLab with Thijs Emondts, a former VC partner and Uber general manager.

“First and foremost I am a musician and I believe it must always pay to be an artist,” Zonneveld said in GasLab’s announcement.

Where to try GasLab first: the guest list and ADE 2026

GasLab opens in waves. Leave your email on the guest list at gaslab.ai and you’ll get an invite to private testing before the public launch.

If you’re a musician, a label or another rights holder, you can contact the GasLab team about adding your music.

The first public look comes at Amsterdam Dance Event 2026:

  • Thursday, October 22 and Friday, October 23: Zonneveld speaks at the ADE conference.
  • Sunday, October 25: he plays an 8-hour live set.
  • All week: posters across Amsterdam ask “What’s your ADE anthem?” and a QR code leads to a GasLab sneak peek, where you type a prompt, get a track and see the artists attributed to it.

So if you’re in Amsterdam that week, scan a poster. It’s the first chance to see a Digital Notary record for a prompt of your own.

Frequently asked questions

Who invested in GasLab's $1 million pre-seed round?

Eric Demuth, co-founder and executive chairman of the crypto platform Bitpanda, and Bas Beerens, founder of WeTransfer, backed GasLab alongside other European entrepreneurs. GasLab announced the round of about $1 million on October 15, 2026, and says it will fund its next phase of development.

How do I get into GasLab's private testing?

Leave your email on the guest list at gaslab.ai. GasLab says it opens in waves, and people on the list get invites to private testing before a public launch, which has no date yet.

Can artists and labels add their own music to GasLab?

Yes. GasLab only trains on music from artists and labels who agreed to be on the platform, and it invites musicians, labels and other rights holders to contact the team about joining. Contributors are credited in the attribution record of every track their music shaped.

What is Reinier Zonneveld's R2 AI model?

R2 is an AI model Reinier Zonneveld built with Cas Luuring and trained on his own catalogue. It plays live back to back with him on stage, and the pair first performed together at Zonneveld's R² festival in Spaarnwoude in August 2024.

About the author

Photo of Christopher Wieduwilt

Christopher Wieduwilt

AI Music Educator & Journalist

Covering AI music tools, industry shifts, and news for music creators and professionals. Twice-weekly newsletter at aimusicpreneur.com.

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